![](https://prenatalretailgroup.com/app/uploads/2022/10/Untitled-1.png)
![logo](https://prenatalretailgroup.com/app/uploads/2022/10/toysr.png)
We strive to inspire endless possibilities of fun, imagination and development to children, families and young-at-heart adults.
46
Stores
Toys R Us has been present in Spain and Portugal successfully for over 30 years. In July 2022, PRG acquires Toys R Us Iberia, taking over the assets and the license agreement for use of the brand, through its subsidiaries in the Iberian Peninsula.
Toys R Us offer consists of a wide and selected range of quality brands, either local and international, innovative and exclusive products, engaging loyalty programs and an interactive in-store experience encouraging children’s imagination and inspiring learning by playing.
Licensed brands
![](https://prenatalretailgroup.com/app/uploads/2022/10/PRG_ICON_BRAND_AWARENESS1-e1689072659189.png)
Brand awareness
Toys R Us is the brand most beloved by kids and parents. Since 1991, it has been bringing in Spain an innovative vision of what a toy store should be.
![](https://prenatalretailgroup.com/app/uploads/2022/10/PRG_ICON_MEMBRI_CLUB1-e1689072917656.png)
Over 1 Mln Club members
Exclusive offers, promotions, and invitations for Toys R Us Club members and a special Birthday offer for kids.
![](https://prenatalretailgroup.com/app/uploads/2022/10/PRG_ICON_NUOVO-CONCEPT1-e1689072704947.png)
New store concept
A ground-breaking store concept: entertainment activities, branding elements, an awesome layout and digital tools for a marked improvement of Customers’ shopping experience.
![](https://prenatalretailgroup.com/app/uploads/2022/10/PRG_ICON_BRAND_AWARENESS1-e1689072659189.png)
Events
In-store events are commonplace for children’s amusement: workshops, games, gifts, meet&greet. These activities contribute to make Toys R Us stores magic places for kids.
![](https://prenatalretailgroup.com/app/uploads/2022/10/PRG_ICON_CLICK_COLLECT1-e1689072758270.png)
Click e collect & Drop-shipping
Implemented in 2019, and making the 15% of on-line sales, this service allows you to buy on-line and pick up at the local store. When a product is not available you can easily order it on www.toysrus.com.
![](https://prenatalretailgroup.com/app/uploads/2022/10/PRG_ICON_DIGITAL_COMMUNITY1-e1689072790419.png)
Digital Community
More than 500,000 followers on social media interact with us day by day, commenting our posts and videos and making questions about promotions and catalogues.
![Toys R US](https://prenatalretailgroup.com/app/uploads/2022/10/banner-1.png)