Toys Center

OUR MISSION

WE LIVE TO GIVE, WITH OUR TOYS, EMOTIONS LASTING FOREVER. ADVENTURES WHERE SURPRISE, JOY AND FUN HELP TO GROW UP TOGETHER.

Launched in the 1990s, over the past fifteen years Toys Center has become the leading toy retailer in Italy through a series of acquisitions. Over the years Toys Center has developed a family-friendly format and consistently expanded its product range of toys to include childcare products and textiles in larger and larger stores all over Italy.