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Artsana S.p.A. on October 9th 2017 has obtained full control of Prénatal Retail Group, having acquired the shares held by Giochi Preziosi S.p.A. in the joint venture started in 2015 to manage the chains and brands Prénatal, Toys Center, Bimbo Store and King Jouet in France and Switzerland.


  • 4.150 employees
  • 25 Million assisted customers
  • 672 stores
  • 470.000 SQ. M: TOTAL STORE SURFACE
  • €1bn turnover in 2016